“Brother Lu, I’ve entered the cla*s.”
Xu Qingnian’s voice rang out.
He looked towards Lu Ziying and said so.
“It’s okay that you didn’t succeed in cultivation, brother Xu you don’t have to be discouraged ……”
Lu Ziying subconsciously spoke, wanting to comfort Xu Qingnian.
But when he heard what Xu Qingnian said, his entire body froze in place.
“What?”
“You’ve entered the grade?”
“Brother Xu, I respect you as a great Confucian, but you can’t treat me like a fool.”
Lu Ziying’s first reaction was disbelief, and he even felt that Xu Qingnian was fooling himself.
“Brother Lu, I’ve really entered the cla*s.”
Xu Qingnian didn’t know how to explain it, he had indeed entered the rank.
In an instant, looking at Xu Qingnian’s incomparably serious appearance.
Lu Ziying came directly in front of Xu Qingnian and stretched out his hand to grab Xu Qingnian’s shoulder, and then a surge of spiritual energy entered Xu Qingnian’s body.
The next moment, Lu Ziying couldn’t help but stare in awe.
He was checking the aura in Xu Qingnian’s body, and sure enough, as his aura entered his body, at once, Lu Ziying noticed the aura in Xu Qingnian’s body.
It wasn’t very strong, but it did have aura.
“This can’t be!”
Lu Ziying opened his mouth as he raised his hand before reaching out to touch Xu Qingnian again and repeatedly checking three times.
It was finally confirmed that Xu Qingnian did have spirit qi present in her body.
This was a symbol of entry into the rank.
If there was spiritual qi in one’s body, one was considered to have entered the rank.
This! This! This!
This is too outrageous.
Impossible, absolutely impossible.
How long was Xu Qingnian before and after? One hour.
One hour to enter the rank? Should it be so exaggerated? Is this still a human being? As the first genius of the Immortal Dao, it had taken him three days to enter the rank.
No one would be faster than him, there were people from ancient and modern times, but only those few, and there was a question mark over whether they were real or not, after all, people died and only existed in the canon.
But even people in these canonical texts do not exist for an hour to enter the product.
This is too much of an exaggeration, isn’t it?
This!
This!
This was absolutely impossible.
Lu Ziying swallowed his saliva.
And Xu Qingnian’s voice couldn’t help but ring out.
“Brother Lu, I should be considered to have entered the grade, right?”
Xu Qingnian asked.
“Counting!”
Lu Ziying did not bother to deceive Xu Qingnian, it was an entry grade is an entry grade, it was nothing more than the fact that he simply could not accept Xu Qingnian’s entry grade right now.
“Then it seems that’s all there is to the immortal path, I thought how difficult it was, senior brother entering the grade in one hour.”
“Someone just now but said that he finished entering the grade in three days and was number one in the Immortal Dao, it seems that this number one qualification in the Immortal Dao should be given to my senior brother.”
Chen Xinghe’s voice rang out, as soon as he saw this situation, he definitely had to run out and speak ah.
After all, this Lu Ziying had been acting extremely superior from start to finish, saying at every turn that he was the number one in the Immortal Dao, and now well, being slapped in the face by his own senior brother, this felt really good.
“Impossible, this is not possible.”
Lu Ziying no longer cared about Chen Xinghe’s taunts, but frowned and pondered.
Entering the rank in an hour, this was outrageous, there were such people there in the ancient and modern worlds.
Even if Xu Qingnian’s talent was high, there was no such thing as entering the grade in one hour.
Lu Ziying frowned, his entire worldview had collapsed.
All along, he had thought that he was the number one person in the Immortal Dao, but what he hadn’t expected was that Xu Qingnian had refreshed his perception.
One hour to enter the grade, although it was said that it was only to enter the grade, but this speed was too fast.
Looking at Lu Ziying’s skeptical gaze, Xu Qingnian could not help but speak.
“Brother Lu, it feels like it should be due to the Confucian Dao, I am already a Confucian Dao Great Confucian, so perhaps I have some enrichment to make such a quick breakthrough, and I also cultivate the Martial Dao, Xu.”
Xu Qingnian opened his mouth as he offered an explanation of his own.
Only there was something wrong with this explanation, because at first Chao Ge had said that every system would suppress each other, you practise the Immortal Dao and then go on to practise the Martial Dao, suppressing each other.
It was reasonable to say that if you cultivated the Immortal Dao yourself, you shouldn’t be so fast, right?
“There is this possibility.”
Hearing Xu Qingnian’s explanation, Lu Ziying nodded, it was possible.
But Chen Xinghe was not happy.
“Senior brother, you are being modest, where is this which, the fact that you can enter the cla*s in one hour proves that you are suitable for the immortal path, and of course the most suitable is the Confucian path.”
“In this way, if Brother Lu is not convinced, you can come up with the method of ninth grade cultivation.”
“One hour to enter the grade, to step into the ninth grade, one day at most, right, Brother Lu, dare I ask how long it took you to enter the ninth grade?”
Chen Xinghe continued.
Hearing this, Lu Ziying did not get angry, instead he felt that Chen Xinghe’s proposal was good.
It was just that Xu Qingnian waved his hand and said, “There is no need for that, taking in the Inner Grade Heart Method is already fine, if you take any more, I am only afraid that there will really be a problem.”
Xu Qingnian refused, other people’s clan’s Heart Technique, he himself had learned the beginning already almost enough.
If he continued to learn it, wouldn’t it be a waste of gongfu?
The Immortal Clan still cared extremely much about things like the Heart Technique, which was equivalent to self-inheritance, so how could it be given to others?
It was just that Lu Ziying shook his head and said, “Actually, it’s not impossible, a ninth grade heart technique, it’s not too difficult, but brother Xu, you should first stabilize your aura, after you have hundreds of auras in your body, I can show brother Xu the ninth grade heart technique,”
“But this process will take about seven days, it is not a matter of qualification, but rather the accumulation of spiritual qi, just as the martial dao increases qi and blood.”
Lu Ziying replied, he could still take out the ninth-grade Heart Method, but not if it exceeded the ninth grade.
When this was said, Xu Qingnian let out a bitter smile and said, “No, no, it’s enough for Brother Lu to take out a lower grade method.”
Xu Qingnian refused, it wasn’t like he really wanted to cultivate the Immortal Dao, so why would he need to cause this trouble.
“No!”
“Brother Xu, you must give it a try, the entry grade test won’t reveal anything, but the ninth grade will definitely be able to test some results, give it a try.”
“Otherwise, in the future, I really wouldn’t dare to call myself the number one person in the Immortal Dao.”
Lu Ziying spoke anxiously, he was really anxious.
Originally, he was the number one in the Immortal Dao, not just the number one in the younger generation in terms of strength, but mainly because he was also the number one in terms of cultivation speed.
But now that Xu Qingnian had entered the rank in one hour, he could not accept this reality.
He might not be able to test out any results, but he could definitely test out the ninth rank.
It was just a matter of waiting seven days.
“Then …… All right.”
Xu Qingnian thought about it, since the other party insisted on it, it didn’t matter to him, it just so happened that he could also see what the reason was, whether it was because of Confucianism or whether he was really suitable for immortality cultivation.
However, Xu Qingnian did not directly use public opinion to convert into spiritual qi, intending to slowly stabilise his cultivation before doing so.
There was no rush.
But then Chen Xinghe’s voice rang out.
“Brother Lu, you still haven’t said how long it took you to reach the ninth grade?”
Chen Xinghe asked after him.
“Fifteen days, it took me seven days to gather Qi and fifteen days to break through.”
Lu Ziying replied.
He did not lie.
“Alright, senior brother, strive to break through in eight days.”
Chen Xinghe and Xu Qingnian spoke.
“No, it’s impossible, you can’t break through in eight days no matter what, the tenth grade is to induce Qi, while the ninth grade is different, the ninth grade of the Immortal Dao is the Qi training realm, which requires refining spiritual Qi and condensing spiritual veins.”
“And you can’t just condense one spirit vein, a true genius is the one who condenses three or even more.”
Lu Ziying opened his mouth, but he was a little watered down with these words.
Because generally speaking it was all about coalescing one spirit vein, where was the sense of coalescing multiple spirit veins, he didn’t have any anyway, and this kind of thing was just a theory.
The main reason was that Lu Ziying was afraid that if Xu Qingnian really succeeded in coagulating his veins in ten days, then he would not be a disgrace.
So he talked nonsense for a while.
Xu Qingnian nodded, somewhat thoughtful, this is the same as his own martial dao, well.
However, just at that moment, Li Shouming’s figure appeared.
“Teacher, Master Zhang is here, saying he wants to see you about something important.”
With Li Shouming’s appearance, Xu Qingnian instantly looked at Lu Ziying and said.
“Brother Lu, Xu has some important business to attend to again, so I will go there first… Brother, please accompany Brother Lu for a while.”
“If Brother Lu doesn’t mind, you can stay at the academy.”
Xu Qingnian said so, inviting the other party to stay first.
“En, fine.”
Lu Ziying originally wanted to refuse, but thinking that he still had to see Xu Qingnian’s cultivation speed, he agreed to do so.
As for Chen Xinghe, he nodded and told Xu Qingnian to get busy and take care of Lu Ziyoung himself.
At that moment.
Xu Qingnian excused herself and left.
He headed for the outer courtyard of the academy.
When he followed Li Shouming to the outer courtyard, Zhang Ruhui was waiting for himself not far away.
“Greetings Xu Ruhui.”
With outsiders present, Zhang Ruhui still showed great respect.
“Brother Zhang, please!”
Xu Qingnian didn’t talk nonsense and invited the other party inside.
“Good.”
Zhang Ruhui didn’t think much of it and followed Xu Qingnian into the room.
Once the two entered the room, Zhang Ruhui spoke directly.
“Sage Brother, what you asked my brother to do, my brother has done it, he has already bought all the bookstores in Kyoto, and some of the bookstores in the main major provinces have also been bought.”
“Including the printing stuff, and so on have all been settled.”
“What’s next?”
Zhang Ruhui spoke.
A few days ago, Xu Qingnian had asked him to do this, and although he did not know what Xu Qingnian was going to do, he was very clear that Xu Qingnian was extremely intelligent and definitely had a use for him.
“Good!”
“Brother, you have done me a great favour in this matter.”
When Xu Qingnian heard this reply, he looked very satisfied.
“It’s just a small matter, but my brother is extremely confused, why did you acquire the bookstores? These bookstores actually don’t do much business on a regular basis, so I can only say that they have no problem supporting their families.”
“I guess it’s hard to earn silver.”
Zhang Ruhui didn’t think it was a favour, he was just curious as to why Xu Qingnian was acquiring bookstores.
It was very odd.
Hearing this, Xu Qingnian didn’t sell himself short, but slowly spoke.
“Brother doesn’t know, my brother plans to start a newspaper company.”
Xu Qingnian stated his plan.
Yes, it was a newspaper company!
This was Xu Qingnian’s Sword of the People’s Heart.
It was also the thing that Xu Qingnian cared about the most at the moment, hardly one of them.
This sword, if forged properly, would be the divine sword that he, Xu, would use to eradicate his enemies.
But when this was said, Zhang Ruhui was baffled.
“A newspaper?”
“What is a newspaper?”
“My brother, forgive my clumsiness, I really don’t know what this newspaper company means?”
Zhang Ruhui was really confused, he had never heard of a newspaper, what was the use of this thing?
Xu Qingnian took out a piece of white paper and carefully explained to Zhang Ruhui.
After all, this newspaper must be left to Zhang Ruhui to handle, he cannot be in charge of a newspaper, he can only say that he can help more in the early stages, but not in the middle and later stages.
He himself still had a lot to do, and had to rely on Zhang Ruhui to do it.
“Brother, look.”
“The so-called newspaper office is something that distributes newspapers.”
“What is meant by a newspaper, a newspaper you can understand is a piece of paper twice as big as this and then divided into several different areas, for example, this top left corner, is national events.”
“Where there’s a disaster, where there’s a good thing happening.”
“And in the bottom left corner is where that and that corrupt official was raided and that and that official did something for the people.”
“The top right corner is local news, for example we are in Kyoto, so what interesting news happened in Kyoto yesterday, and in the bottom right corner you can write some job advertis*ments, who needs to hire people, who has good goods.”
“It can all appear on this white paper and be printed into tens of thousands, hundreds of thousands of copies immediately afterwards and sold out.”
Xu Qingnian briefly explained what was meant by a newspaper.
But once this was said, Zhang Ruhui was instantly shocked.
He looked at the white paper in Xu Qingnian’s hand. As a big businessman, his brain was extremely quick and he knew in an instant what this was for.
It was mobilising public opinion.
For example, say a certain official, you write that he has done something, but you feel that what the official has done is not good, so you casually add a few sentences, slightly rationalising the customer and adding a sentence or two of your own opinion.
The people who don’t know the truth will be instantly led astray by you.
After all, most of the people still don’t know the full picture and can only learn about it through other means.
Just like why is Xu Qingnian so popular in Great Wei? It was because everyone said Xu Qingnian was good.
But how many people have actually come into contact with Xu Qingnian?
The people were all blindly following the trend.
And Zhang Ruhui didn’t just see this, but two things.
Profits!
What are the ways of entertainment for the people of Great Wei, no, or even the people of the world?
Eating, drinking and listening to music in hookahs.
These were the four things.
But what do two of these four things do? Isn’t eating and drinking just for bragging?
For example, if there is something happening somewhere, he may not know about it at all, he may have heard about it from hearsay, but he can’t help bragging about it.
If you find a restaurant, you can see a group of people bragging, you say one thing and I say another, and what was a very ordinary thing becomes something different all of a sudden.
But the people who talk are always the same few people, the most listeners, people order a pot of wine, or bring their own peanuts, sitting in the restaurant to listen to a day will pa*s.
After listening to the story, they would then go and blow it off with others.
In the end, people were so bored that if they wanted to know something, they had to go to a restaurant or listen to someone else.
But if something like this came along, the people would just be thrilled to death.
Buy a newspaper, know what’s going on in the world, then gather a bunch more and start all sorts of gossip, you say your theories, I say mine, to pa*s the time.
In short, Zhang Ruhui saw a huge business opportunity, even an endless one.
“Yes!”
“Good!”
“This item is simply ……. It’s simply a pot of treasures.”
Zhang Ruhui stood up in excitement, he was too excited.
Looking at Xu Qingnian again, Zhang Ruhui was really curious, how in the end did Xu Qingnian’s brain grow ah.
How could she come up with such a good idea?
This was too that.
Terrifying!
Horror!
It was simply terrifying as well.
Zhang Ruhui was very excited, the more he thought about it, the more excited he became, he could control the people’s opinion and earn a lot of silver, he could not even say it.
But Xu Qingnian immediately pulled Zhang Ruhui back and said.
“Brother, don’t get excited, there are a few things that we need to ask you first, and only after we have discussed them can we implement this plan.”
“Such a great plan, I dare not say much, at least it will enable brother to earn tens of millions of taels of silver a year, and at least a hundred years of profit, but there are a few things that must be discussed in detail.”
Seeing Zhang Ruhui so excited, Xu Qingnian was quite satisfied.
At least Zhang Ruhui knew what the newspaper was for, if Zhang Ruhui did not think so, then Xu Qingnian would have had a hard time instead.
“Yes, yes, we have to take a long view, take a long view, Xiandi, you say, you say.”
Zhang Ruhui asked excitedly.
“First, what is the cost of a piece of paper? Including all costs for printing, labour, transportation and so on, the paper should definitely not be too bad, but it doesn’t have to be too good either.”
Xu Qingnian asked seriously.
Whether it made money or not was not important, the first step Xu Qingnian had to take at the moment was to open up the market.
Even if he lost money upfront he would have to do it.
Once the newspaper did well, then the public opinion of the entire Great Wei would be completely in his hands.
By then, what bullSh*t va*sal kings, what castrati, what foreigners, what merchants, all of them will be in one’s hands.
Of course what if His Majesty finds it particularly good and wants to take it for himself?
What to do? Just turn the other cheek!
This thing is no joke, the sword of the people’s hearts that Xu Qingnian forged for himself.
If His Majesty wanted to snatch it away, Xu Qingnian really wouldn’t be joking, after all, he had forged it for himself as a base card, so if you took it away, what would he play with?
Of course theoretically the empress would mention it, but if she refused it herself, the empress wouldn’t say anything more.
After all, one is the future New Saint, if one does not give face to the Great Confucian, is it hard not to give face to the New Saint?
Hearing Xu Qingnian inquire.
Zhang Ruhui pondered for a while and after a while, gave an answer.
“A sheet of paper that is not bad, plus labour and so on, costs about twenty wen.”
Zhang Ruhui gave an answer.
“What if you make your own paper?”
Xu Qingnian continued to ask.
“Make your own paper? The cost is estimated to be five more wen, fifteen at the very least.”
Zhang Ruhui answered again.
Fifteen?
Xu Qingnian frowned, this price was still a bit expensive.
After all, it was only the cost of one piece of paper.
But it couldn’t be helped, the price of paper in Great Wei was indeed like that.
“Can it be pressed down to ten wens.”
Xu Qingnian asked.
But as soon as this was said, Zhang Ruhui’s face instantly changed.
To ten yuan?
Brother, isn’t that a loss of money?
One copy would be a loss of five wens, a thousand copies would be five taels of silver, ten thousand copies would be fifty taels of silver.
Zhang Ruhui thought about it carefully, with such a large population in Great Wei’s Kyoto, if they really wanted to promote it, it would not be difficult to sell 100,000 copies a day.
A loss of 500 taels of silver a day.
Zhang Ruhui was not stupid and knew that this kind of thing could not be promoted only to Great Wei Kyoto, as Xu Qingnian had allowed himself to acquire a number of bookstores in large provinces.
If he really wanted to sell it, plus the transportation costs of other major provinces, he would have to lose at least 5,000 taels of silver a day.
A loss of 150,000 taels of silver a month, that would be exaggerated.
But Zhang Ruhui was still composed, and he looked at Xu Qingnian and said.
“Xiandi, do you mean to say that we should first use a low price to attract the people, so that they can learn about the newspaper first, and then raise the price after they like the item?”
Zhang Ruhui enquired.
“It means this, but it doesn’t mean that.”
“It is inevitable that the price will be adjusted back, only that it cannot be adjusted back in the last two years, it needs to wait for Great Wei to become rich before it is adjusted back.”
“Also be prepared for the backhand, increase the number of newspapers, not just one, make it two, three, five, or even ten, and the price must not change.”
“Three, five, seven, up to ten, one sheet is to sell for ten wen, or even lower.”
Xu Qingnian stated his idea.
But once this idea was said, Zhang Ruhui completely tensed up.
“One sheet loses five wen, ten sheets lose fifty wen, if we go by the budget, peddling a million copies a day is not a difficult task.”
“That means a loss of 50,000 taels of silver a day, a loss of a million and a half taels of silver a month.”
Zhang Ruhui swallowed his saliva.
Xu Qingnian was too good at business, right?
A loss of 15 million taels of silver a year.
And if Xu Qingnian still wanted to expand, it would be more than fifteen million taels a year.
It could be 30 million taels, 50 million taels, or even 10 million taels, who could withstand that?
“Brother, the second question, do you think that if this item is born, it will become a hot spot in Great Wei Kyoto?”
Xu Qingnian asked.
This was his second question.
“It will! To be honest, if such a thing existed, I would buy one every day to pa*s the time.”
“Maybe in a little half an hour, I could read it all and still know something useful.”
Zhang Ru would answer truthfully.
If this really came out, it would definitely become a hotspot in Great Wei, with everyone vying to buy it.
“That will do, since even the elder brother will buy it, it proves that this item is attractive to either anyone, but certainly not to children.”
“When the time comes, it will certainly attract countless covetousness.”
“Especially the major chambers of commerce, they will open newspapers as well at the first opportunity, but if our price is set at the normal price and we are guaranteed not to lose money, then they will definitely pull the price down.”
“Once that happens, although we will still have our own buyers, most of the people, in fact, are still entangled in money and whoever is cheap buys from whomever.”
“In that case, won’t we lose our core competitiveness?”
Xu Qingnian uttered this truth.
In fact, he had another scruple that he did not say.
The eight major chambers of commerce were nothing, he could have had people from the Ministry of Rites come over to supervise them, and to put it bluntly, their newspapers had to be reviewed, and anything that was bad, or not good, had to be revised.
Make a bunch of banned words and let you take your time to change them, whereas it doesn’t matter for your own newspaper, as long as it’s not too radical, it can be sent out.
This is the competitive advantage.
Who is Xu Qingnian really worried about?
It’s the Great Wei Palace of Literature.
It was the Zhu Sheng lineage.
Once the newspaper was released and the people of Great Wei grabbed it, how could the Great Wei Palace of Literature stand it? They would certainly try to squeeze themselves out by all means.
A price war? Do you really think that group of great scholars don’t have any silver?
And they also have a core competency.
[preaching and teaching]
A certain great scholar writes something about himself on it today, and a certain great scholar writes something about himself on it tomorrow.
Will the literati of the world go crazy?
Will the people of Great Wei buy a copy of the Wen Gong newspaper for the sake of their children and grandchildren?
In that case, it would be difficult to compete successfully on its own.
Especially when one’s own price is still so expensive.
The people might be supportive at first, knowing that they came up with it themselves, but when the novelty wears off, people will weigh up the pros and cons.
It’s like tutorials, you see a magazine you’re tempted to buy, but then you see a tutorial and you don’t hesitate to take out your money and buy it.
What’s the point? Isn’t it just future generations?
This is the problem that Xu Qingnian really does not want to face.
But it was almost impossible to solve this problem.
Unless the Zhu Sheng lineage were all fools, they would definitely replicate their own achievements in the past.
The solution was not a solution, but Xu Qingnian was not without a solution.
He had five plans to seize about 70% of the market.
The first plan is a price war, not afraid of losing money in the early stages, even saying that the more losses the better.
But it depended on whether Zhang Ruhui could carry it or not, if Zhang Ruhui could not carry it, he could only find another person.
“I understand.”
“In that case, I will lose a little bit of money, my brother, I still have some family money, even if I lose it all, I can still find a way to get some more.”
After Zhang Ruhui understood this, he then gritted his teeth viciously and said.
He could see the value of this item, so he was not ambivalent.
It was just a matter of losing all the money.
Moreover, his brother was Xu Qingnian, the minister of the Ministry of Household Affairs of Wei and the future new saint.
Would Xu Qingnian not care about himself?
When he got Zhang Ruhui’s answer, Xu Qingnian was very satisfied.
“Good!”
“In that case, then I’ll ask brother to do three more things.”
“First, find a group of idle jerks and have them ask around for some news every day and write down some of the rights and wrongs in the capital.”
“Second, find some shops that are doing okay, but not particularly well, invite them to participate in the first issue of publicity for free, put information about their shops, into the newspaper, one issue a month, not too many, almost thirty, one a day, make sure to find the kind of shops that are reliable, none of the unreliable ones.”
“Third, ask a group of old scholars to write the article, I will have a sample of how to write it here, after it is done, send someone to the Fool’s School, they will proofread it and correct it, after they are sure, then send it back, all this will be done before midnight, and the printing will start after midnight.”
“It is imperative that all the newspapers are delivered to the major bookstores before dawn.”
“For the first month, it will be distributed free of charge, but it will be limited to ten thousand copies, and it must be given to those who can read and write, not to those who can’t, and the rest will be sold at twenty wen a copy.”
Xu Qingnian opened his mouth and instructed Zhang Ruhui to do three things.
The first month is free for 10,000 copies, and the rest are sold at twenty wen a copy, this is the early stage, as soon as the competitors appear, the price will be reduced directly, so that the people feel the benefit.
Otherwise you don’t sell at a high price first, the people don’t have the feeling of taking advantage of ah.
“Good!”
Zhang Ruhui agreed in one breath, he understood Xu Qingnian’s meaning, so he did not say anything.
Furthermore these three things were not too difficult, it was no problem at all.
“How long will it take?”
Xu Qingnian continued to ask.
“Within three days, all done.”
Zhang Ruhui gave his answer.
“Good, the sooner the better.”
“Do it all in three days, and in seven days, I want the first edition of the newspaper to be distributed to Great Wei Kyoto.”
Xu Qingnian said with an incomparably serious expression.
Since it had come to this, then he could not wait.
He had to do it quickly.
The ability to master public opinion in Great Wei.
When the Zhu Sheng lineage wants to come after itself again, the newspaper of the day will be how so-and-so great scholars do and don’t do.
A va*sal king who wants to rebel? No problem, they can just verbally attack him and curse his ancestors, and then start a war, regardless of whether they win or lose, and then blow it off.
Do merchants want to cause trouble? If they want to make trouble, they can be seized in the newspapers and the money can be paid to the state treasury.
How strong is the power of public opinion? I believe that all normal people know how terrible it is.
Not to mention the newspapers, sometimes even writing a novel can get people killed.
Pan Jinlian, Wu Dalang, is obviously a serious and virtuous family, especially Wu Dalang, who is not only not short, but also a county magistrate, a scholar and educated.
The story of the couple was made into a book by a villain, and it has been pa*sed down for a thousand years.
So much so that Wu Dalang became the butt of jokes and Pan Jinlian became the know-it-all.
Such is the power of rumour and public opinion.
The sword of public opinion is this thing.
It is incomparably sharp.
But to forge this sword well is also extremely difficult.
The biggest problem did not lie with anyone else, it was the Zhu Sheng lineage.
Therefore, Xu Qingnian felt that he had to go to the Great Wei Palace of Literature to look for great scholars who did not belong to the Zhu Sheng lineage and ask them to help write some articles or persuasive words.
In this way, the core competitiveness of the Zhu Sheng lineage could be slightly weakened.
“Xiandi, then my brother will go and deal with these matters first.”
Zhang Ruhui spoke up and said so.
“Good.”
“Brother, don’t be in a hurry either, it’s best to be steady.”
Xu Qingnian nodded, but was still a little uneasy, and told Zhang Ruhui that he did not need to be too hasty either, but still had to be steady.
“Don’t worry, Xiandi.”
Zhang Ruhui nodded his head and agreed.
Afterwards, Zhang Ruhui left the place.
After Zhang Ruhui had left.
Xu Qingnian did not stay idle either.
The first edition of the Great Wei Literary Gazette had to be handled by himself.
First of all, the design was the size of two sheets of rice paper, and each area needed to be divided.
[National Events], [Folk Interesting News], [Local News], [Kyoto Advertis*ments].
These four sections are tentative at the moment.
In fact, Xu Qingnian can also add many things, such as entertainment, which flower girl is so and so, which woman is so beautiful and how beautiful.
There are also poetry boards, novel boards, picture boards, and many more boards.
It’s just that all these things are Xu Qingnian’s killing tricks, so if we take them all out in one go now, won’t we let others copy them against each other?
The good things should be taken out little by little, there is no hurry.
And there is one thing that Xu Qingnian understands clearly in his heart.
Customers target.
The people of Great Wei, the people of Kyoto are a little better, but the people of other cities, how many of them are serious about reading? And how many of them could read and write?
At least 70% of the people in Wei are illiterate, and this is because Wei has produced saints, so there are many readers.
Otherwise, 90% of the population could be illiterate.
After all, how expensive was reading? Can everyone go to a private school? Wouldn’t it cost money to go to a private school later?
Why is a scholar called a poor scholar? It was because they were poor. Basically, a family raised a scholar in the hope that he or she would be able to achieve success and repay the family.
But in reality, 99% of the scholars failed to get a place in the examinations, so they worked for other people, which was just a decent job, a little easier, and earned better money than farming.
So Xu Qingnian’s first target was the people!
And still illiterate people, you ask these people to care about national affairs? This is impossible.
Most of the people’s thinking was still limited to whether the emperor ploughed the land with a gold hoe or a silver hoe.
So if you write about the state, he won’t even look at it.
These things, of course, had to be done bit by bit, seizing the literate people first and then the illiterate.
Even the market for women, Xu Qingnian had to capture.
How to capture the women’s market? It’s easy enough to find a few women who are literate and sentimental to write a few romance novels, isn’t it? And let some talented women write poems.
Who do women support the most? It’s not women!
The actual constellation of course is not really a constellation, but a zodiac.
The first thing you need to do is to get a good idea of what you want to do.
In the future, the first thing some Great Wei women say after meeting is.
“Ah you’re a bull, huh? Women who belong to the Ox are more diligent and helpful, being friends with such people will be very rea*suring, sister, we will be friends from now on.”
“What genus am I? I’m a sheep, I’m meek, and I’m a good match for a cow, cows and sheep make a good team, we’re destined to be good sisters.”
Thinking of this, Xu Qingnian couldn’t help but smile.
Even!
Xu Qingnian didn’t just fixate on the people and the literati.
The market of immortals Xu Qingnian seized all of them.
How to seize it?
If he threw out the Mortal Immortal Cultivation Biography, Xu Qingnian would not believe that these immortal cultivators would not read it.
Probably one of them would be more excited than the other, right?
They couldn’t sleep at night.
Thinking about this plan, Xu Qingnian could not help but reveal a smug smile.
He was now waiting for Wen Gong to take the bait, and as soon as they did, they would inevitably engage in a price war with themselves as well.
When the time came, he would make them lose money and lose their lives.
Oops.
What a comfort.
Of course, if the Zhu Sheng lineage didn’t fight with themselves, then it would be fine, having dodged a bullet.
Once they fight, Xu Qingnian will not let them shed a layer of skin, he Xu Qingnian reverse his surname.
The first thing you can do is to think about it.
Xu Qingnian’s mind became more active and he began to design the first edition of the Great Wei Wen newspaper.
The content of national events is simple, and I will ask the six ministries to compile a copy for me later.
The six ministries had an unknown number of matters every day, so they put in things that could be made public, directly, such as what orders His Majesty had given today, unless His Majesty had said that it was not allowed to be told, otherwise it would be in the newspaper the next day.
This also saves His Majesty from giving a holy decree.
The stories were all pseudonyms, after all, you couldn’t just write about who was who.
Local news is just some changes in Great Wei Kyoto.
The final advertis*ment is simple, and the reason why Xu Qingnian dares to pull such a low price is that he wants to earn silver from this.
Not to mention profit, guaranteeing no loss would be blood money, and the further back this Great Wei Wen Wei is, the scarier it becomes.
When all the competitors are gone, won’t it be easy to raise the price then?
Of course it will also be adjusted according to the economic level of the people of Great Wei.
It is also impossible to say that the price can be increased whenever you want.
With the board done, there is one thing at hand.
How to create an explosive topic?
The first edition sold has to be a huge draw.
It had to be something that would interest everyone up and down Great Wei.
Right now the person who is most in the limelight in Great Wei is himself.
So you have to start with yourself.
But how?
“Late at night, the empress knocked on Xu Qingnian’s door?”
No, no, write that the empress will probably have to give herself up tomorrow.
This is not a joke.
“The six ministers and the military officials got into a fight, and the reason turned out to be ……”
No no no, falsehoods cannot be written, and it will also provoke a new round of quarrels between the civil and military, there is no need.
What to write about then?
Officials can’t write about it.
There’s not much of a story themselves.
Can’t even start a rumour.
It’s a bit annoying.
The first edition of the news must not be a rumor, it must be true.
Xu Qingnian had a headache.
I feel that whatever I write is not good.
The good guys.
I can’t write a great poem?
That’s also meaningless.
The people don’t understand this.
The brain hurts.
Xu Qingnian took a sip of tea.
He was pondering.
At that moment, too.
The sound of hurried footsteps rang out.
It was Li Shouming.
“It’s not good! It’s not good!”
“Teacher, teacher, the six ministerial departments are fighting.”
“Lord Chen wants you to hurry to the Ministry of Officials.”
“The Minister of Penalty and the Minister of Works have teamed up to beat up Minister Gu.”
As Li Shouming’s voice rang out.
Xu Qingnian stood up at once.
“A fight?”
“How come there was a fight for no good reason?”
Xu Qingnian found it somewhat unbelievable.
Which one of the six ministerial departments was not a minister of the highest rank?
How could there be a fight?
“Teacher, how would the student know? It was the Ministry of Officials who sent someone over, asking you to hurry.”
Li Shouming had a helpless face.
How could he possibly know what was going on.
“Good!”
“I’ll go over now.”
Xu Qingnian moved, not in a hurry to go over and persuade the fight.
Rather, she was in a hurry to go over and ask what had happened ah.
Wasn’t this front page news coming up?
[The six ministers had a big fight and it was actually because of …….]
The first thing that happened was that the six ministers were fighting because of .
The six ministers of the Ministry of Justice had a big fight.
How can this not make people think?
If this doesn’t sell out, the plan of the Great Wei Wen newspaper can just be abandoned.
Good man.
All of you.
Keep fighting first, don’t stop.
Wait for me to come.
Xu Qingnian was on fire.
The students of Shouren Academy, on the other hand, were a little frozen.
“Brother, the teacher seems to be very happy!”
“Yes, how come the teacher is happy that the six ministers are fighting?”
The crowd was a little confused.
And Li Shouming shook his head and said, “You guys are looking at it wrong, teacher that is not happy, but excited.”
Li Shouming said seriously.
Although he didn’t know why Xu Qingnian was excited!
Was there anything exciting about it?
